Kristin HawthroneHow to Encourage and Obtain Valuable UGC From a Digital Book Club CommunityThis week, while reviewing the member activity on my book club Facebook page, I began to consider how I might go about encouraging my…2 min read·Nov 29, 2021----
Kristin Hawthrone3 Steps for How I’m Managing My Small Bookish Facebook CommunityI’m still working to keep my Thrill Readers Book Club community engaged and excited about discussing the books we are reading this fall…3 min read·Nov 15, 2021----
Kristin HawthroneThis Mass Communication Theory Newbie is Learning Research MethodsThis week in Mass Communication Theory class, we learned about the different research approaches that are used when evaluating how and why…4 min read·Nov 14, 2021----
Kristin Hawthrone#EndSARS: How Social Media Creates Societal Change CommunitiesLast year was a period of profound digital activism and human rights reform. In a time when a worldwide pandemic was keeping all of us at…3 min read·Nov 1, 2021----
Kristin HawthroneMarketing Newbie QOTD: Should Creating Vertical Stories on Instagram Help Grow My Facebook Book…This month, I did a thing and started a digital book club community on Facebook. Now I’m working to develop strategies that help me gain…2 min read·Oct 24, 2021----
Kristin HawthroneTechnological Influence: How Much Does Technology Impact Our World?We’ve all probably realized that over the past couple of decades technology has grown to hold a dominate place in our lives. Cars are now…3 min read·Oct 24, 2021----
Kristin HawthroneMy First Attempt to Build a Facebook Community as a Marketing NewbieI have always loved a reliably engaging in-person book club. Over the years, I have been a member of few clubs of the nature that have…4 min read·Oct 17, 2021----
Kristin HawthroneBuilding an Engaged and Loyal Community Takes More Than Great ContentLearn How One YouTuber Used Her Social Influence to Become an Inspiring Community Leader4 min read·Oct 10, 2021----
Kristin HawthroneSuccessful Community Managers Have These 7 Critical QualitiesIncorporate the following into your community management strategy to foster a healthy and engaged online community.3 min read·Oct 2, 2021----
Kristin HawthroneThe Elaboration Likelihood Model: A Guide in Persuasive MarketingReview These 5 Marketing Elements to Ensure That Your Marketing Messages are Persuasively Effective3 min read·Sep 26, 2021----