Kristin HawthroneHow to Encourage and Obtain Valuable UGC From a Digital Book Club CommunityThis week, while reviewing the member activity on my book club Facebook page, I began to consider how I might go about encouraging my…Nov 29, 2021Nov 29, 2021
Kristin Hawthrone3 Steps for How I’m Managing My Small Bookish Facebook CommunityI’m still working to keep my Thrill Readers Book Club community engaged and excited about discussing the books we are reading this fall…Nov 15, 2021Nov 15, 2021
Kristin HawthroneThis Mass Communication Theory Newbie is Learning Research MethodsThis week in Mass Communication Theory class, we learned about the different research approaches that are used when evaluating how and why…Nov 14, 2021Nov 14, 2021
Kristin Hawthrone#EndSARS: How Social Media Creates Societal Change CommunitiesLast year was a period of profound digital activism and human rights reform. In a time when a worldwide pandemic was keeping all of us at…Nov 1, 2021Nov 1, 2021
Kristin HawthroneMarketing Newbie QOTD: Should Creating Vertical Stories on Instagram Help Grow My Facebook Book…This month, I did a thing and started a digital book club community on Facebook. Now I’m working to develop strategies that help me gain…Oct 24, 2021Oct 24, 2021
Kristin HawthroneTechnological Influence: How Much Does Technology Impact Our World?We’ve all probably realized that over the past couple of decades technology has grown to hold a dominate place in our lives. Cars are now…Oct 24, 2021Oct 24, 2021
Kristin HawthroneMy First Attempt to Build a Facebook Community as a Marketing NewbieI have always loved a reliably engaging in-person book club. Over the years, I have been a member of few clubs of the nature that have…Oct 17, 2021Oct 17, 2021
Kristin HawthroneBuilding an Engaged and Loyal Community Takes More Than Great ContentLearn How One YouTuber Used Her Social Influence to Become an Inspiring Community LeaderOct 10, 2021Oct 10, 2021
Kristin HawthroneSuccessful Community Managers Have These 7 Critical QualitiesIncorporate the following into your community management strategy to foster a healthy and engaged online community.Oct 2, 2021Oct 2, 2021
Kristin HawthroneThe Elaboration Likelihood Model: A Guide in Persuasive MarketingReview These 5 Marketing Elements to Ensure That Your Marketing Messages are Persuasively EffectiveSep 26, 2021Sep 26, 2021